Boston Society for Architects (BSA) launched the completely revamped architects.org website this evening. The site was developed by Design&Co and OHO Interactive. The site is built upon Acquia Drupal and includes integration with the association management tool produced by ACGI.
Congratulations to the team at BSA – Adam, John, Jon, and Dan!
Brandeis University partnered with OHO Interactive to launch two new websites: BrandeisNow and the Brandeis Magazine site. The sites mark a shift to publishing and archiving more content online to reach a wider audience.
The Brandeis Magazine website is the merger of two print magazines and accompanies the redesign print magazine. In addition to feature articles and department columns, the Magazine contains an extensive online class notes section. The Magazine will be published quarterly in print and online.
BrandeisNOW is the centralized hub for all of the news content for the university. It is targeted at the Brandeis community, student, parents, alumni, and the broader national audience. The site contains:
Both sites were built on Hannon Hill Cascade CMS solution and on extremely aggressive timelines. OHO Interactive worked as the project lead with a team at the Office of Communications, and provided the following services:
A third web project is underway and due to launch later this fall – stay tuned.
The Actors Fund – a human services organization in New York and LA serving the entertainment industry – has engaged OHO Interactive to migrate their existing website from Plone CMS to Acquia Drupal. The site will also integrate with the Blackbaud suite of products including Raiser's Edge, Patron's Edge, and Patron's Edge online.
As part of the engagement, OHO is developing an enhanced resource database and working with the management team to overhaul the homepage to better represent the organization and balance the needs of the membership, services, and development departments.
Drupal will provide a more flexible platform for:
The new site is slated to launch later this summer.
Update! Meet up with OHO at DrupalCon 2010 this week!
Many enterprise IT organizations are looking to manage a wide range of web properties with a single content management instance. Drupal provides three options for multi-site management. One of the better options is the Domain Access Module.
Colleges and universities can deploy a master Drupal instance and then use the Domain Access module to create sub-site domains for departments or programs allowing all sites to have integrated brand and marketing messages. With the distributed permissions, each department has access to editing and maintaining its departmental content.
One of the concerns I most often hear from clients about their websites is "how can I make them more effective?" Well to help out we've put together a list of common items that are quick wins and can help improve almost any website. This blog post is a sneak preview of these top 10 ideas. Over the new few months we'll be discussing these in more detail in a series of seminars and white papers.
10 Things You Can Do To Improve Your Website.
If you'd like a printed card of these ideas or have questions or comments feel free to send me an email.
One of the concerns we hear about using the content management system Drupal for website design and implementation is that all of the sites "look the same."
While it is true that out of the box Drupal templates – or themes – have a similar design structure, the Drupal theme engine allows for extreme flexibility.
As we've used Drupal for website design implementations, our team has been able to create interface and design themes that meet the business and marketing requirements of our clients without experiencing limitations from Drupal.
Here's some sites that showcase the variety of Drupal website design options:
About OHO Interactive
OHO is an interactive firm in Cambridge, MA that creates exceptional web experiences for clients, connecting people to their mission, moving individuals to respond, and making an impact.
German car maker Volkswagen has dropped the corporate website URL from its recent set of television ads and promoted a new Facebook URL: www.facebook.com/vw. The Facebook site starts with a product overview page with links to Facebook group pages for each of the individual cars where visitors can become "fans" of the cars.
Currently, each car in the VW lineup has between 350 and 16,216 fans (the Jetta is most popular). The group page also features official photos and a video with the most recent television ad. The Jetta group has customer posted images – currently 46 images. How's that for brand affinity?
Creating a Facebook destination can offer a company a number of benefits:
There are some risks with starting a social media campaign – foremost is the need to monitor the posts and have a strategy for responding to negative comments. Before beginning a campaign, you'll need a management and marketing team comfortable with this reality.
